Friday, June 1, 2012

Amazing Results in 1 week!! Torch your drama!!

I have to tell you this story. I am floating right now!

I have a client. This client is the most delightful gal but has had a propensity to steer towards co-dependent relationships where she has been undervalued and has not been having much fun at all.

Just a week ago she resigned from some relationship patterns that were exhausting her.

2 times today I was explaining to clients about how when you turn away from drama, you turn your energy towards your creativity and genius. (One of my favorite coaching jobs: steering people clear of drama towards their genius!!!)

This client and I were discussing what she wants now from life and finding herself again. She just called to tell me that tonight (1 hour after we spoke) she was offered a prestigious teaching position in her area of genius!

Can you say WOO freakin' HOO!!!

Consider torching drama.
Your creativity awaits!!!

Thursday, May 31, 2012

Entrepreneurs Fail to do this 1 SIMPLE THING on FACEBOOK to drive business to their website!

Purse Upgrade Makeover

Which purse feels more powerful?

My recent client, a powerful coach, just made the switch!

Purses are about money.

Purses are usually the 1st thing people notice about you.

Purses are not just about a name, or a designer.

Finding the right purse is about finding your right energetic match.

You don't have to spend a ton, but it needs to be quality (Italian is fabulous!)

Your purse needs to match your body shape, style, height, purse amount and color. I'm a genius at helping you choose your best purses.  I personally think you need about 6 purses for different purposes. Picking purses for my clients is one of my favorite style exercises!!!

I will be creating an information product that tells you exactly how to purchase your purses AurethaStyle!! Stay tuned and make sure you are signed up for my e~Love Letters!

Thursday, May 24, 2012

Energetic Advertising: Are you WILLING TO BE SEEN or NOT? Are you IN or OUT??

(Yes, this is a Come to Jesus for business people and most of the rest of you. )

Are you or are you not willing to be "seen"?

Are you open for business or a better relationship? 
Do you have a sign?  (i.e. A website?)  A profile?

Are you willing to Share or Sell what you have to offer? 

I talked to several business owners this week that weren't sure. Imagine the confusion for their customers! (It's like the facebook relationship status: "It's complicated.")

They are moved into a space, with a small or hidden sign, not wanting to spend money on the big sign, because they are "not quite ready yet." Except they are paying rent.  Some are giving away product. The current marketing plan is to meet a few locals that happen to walk in until they are ready to "go big." 

What an expensive way to learn!!!

How comfortable it feels to "settle in and get everything perfect" until several months roll by. It sounds like a good idea. You are tweaking everything and figuring it out. Time passes quickly. Hurdles seem insurmountable. Then, all of a sudden, the costs have added up, it's getting desperate, the momentum is waning and the owners are getting tired, scared or discouraged.  There is no money coming in, only going out. Hmmmm..I wonder why???  People are wondering what's going on..are you OPEN or NOT??

How many times have you seen this or felt this from a business? You were excited to go.....when were they going to open? After awhile people give up their excitement and forget about you because their experience with their excitement is disappointing.

Maybe you want a better relationship but you stay in one you don't love with one foot. People ask~ Are you dating? What is your status? Are you willing to date other people? They are wanting to play match maker. Opportunities are waiting but are you game?
Maybe you're waiting till you lose 10# to have the photos taken before you

You may get 9 months to prepare for a baby. When that baby shows up, you're IN. You are committed! You learn as you go, honey. That's how business is, too! No amount of preparation compares with taking clients or customers or going on dates. You learn from them. You learn what and how to offer what you offer.


Set a date to be ready and open the doors. You're ready enough ~or you will "get ready" as you meet your customers and try it out. No, it won't be perfect. But if you've got a good product, business will build. Your business cards may not be done yet. So what. Website not completed. So what. Your brand and your products will hopefully continue to evolve as you learn more about your genius offerings and your perfect customers. It will happen much quicker once you are all in.

Put out the BIG SIGN! (Make it beautiful!!) Do all the free marketing now! Send the message out with happy people and offer incentives. There is almost no such thing as too much advertising if it's working. You'll know when you find your groove. You can never hand out too many cards or meet too many potential clients/leads in the beginning. Just rake in the interest in your and your business! PLAY BIG and the Universe will return to you big results.

Focus especially on why you love your business or about yourself. What makes you and your product or service AMAZING????! (I'm thinking of Aseneth Horton, with Ellipse Media. The woman has a personality that will knock your socks off!! She shines like the sun. You just want to work with her just to be around her enthusiasm.) That energetic focus keeps you and your customers stunned and satisfied when you are keeping the main thing the main thing.

Set up that Match profile with your best photo and winning smile! Make the connections, take the emails. Put yourself out there, 100%. Sell that house, honey! Get the makeover, take the photos. Show yourself in your best light. Don't show me photos from 10 years ago. Believe me when I tell you that people do not like false advertising on dates. Be the real you that you are now.

You gotta be IN to make the magic happen. The Universe can only support you when you are clear with your intention!

My website still isn't perfect. I'm tweaking my blog, website, offering and message all the time. I've done the do-it-yourself website for years and upgrade it as I can. But it's up. My energetic business card is out there!  I am open for business. And you know it.

Get clear about what you want. Get 100% IN ~whether it's in your relationship, your work, your image or your success in business. Get OPEN for what you want to attract to you!!

Monday, May 21, 2012

Power Posing 5 min Video: Fake it till you Make it!

This research confirms what I've been teaching for years!

I would often stand before groups of women and teach them how to "take up enough space" after years of being taught how to play small, be small, be quiet and fit in. I would (and do) teach men and women how to stand, walk and talk on stage and in real life. 

I've been disturbed over the last few years watching Michelle Obama "make herself smaller." A sad example for tall and powerful women! I'm sure she has been coached not to seem taller or more powerful than her husband. (The U.S. is far from being the most progressive country for women. Boo!!!)

Here are some deliciously interesting insights on how "Power Posing" can be used to help you in any type of situation for life!!

Tuesday, May 15, 2012

What to Whack — Venus & The Rose Bush

Brett dropped the nut off the swamp cooler drain into the rose bush. (Thanks Honey.) Not just any rose bush, this mammoth had been growing all spring without a trim, approximately 8’ x 8’ x 6’ deep. I decided it was worth $5 and one less trip to HD to find the dang thing. I finally borrowed the hedge trimmer and got to work. I trimmed out the underside of the bush (which fortunately hadn’t bloomed yet) to see the bed underneath. I found the nut. What I learned while finding the nut was worth more than a dumpster full of sticky branches.

The bush had all these impressive upward and outward branches with blooms. But inside the bush, 1/3 of the mass was dead, brown branches. They were easily broken off with a flick of my wrist and removed without sticking me! They didn't fight me. They were dead.

This massive, exterior growth was hiding a bunch of dead stuff. Once removed, there was space to see inside, to see to trim in the right directions.

It dawned on me how much I am seeing this pattern in my life and the lives of most people I know!

My business has grown, and changed, and grown, and changed directions several times over the past 10 years. Now I’m doing more integrated styling and coaching to help entrepreneurs with their overall brand. Those rapid, tall, outreaching growth spikes are the things I’m doing now that I’m passionate about because they are FUN~pure, unadulterated pleasure reaching for the sun. Making someone feel stunning and gorgeous for a photo shoot for their web presence is pure candy for me.

The foundation of my work is coaching from The Hendricks Institute that helps people feel better, have juicy relationships and access their genius. In between the fashion styling and the foundation were tons of things I tried. Some died and some grew livelier. Some I have outgrown.

Kim Falconer was teaching Good Vibe University students about what is happening with Venus in Gemini (retrograde) right now. Venus is a representation of art and personal artistry, beauty, "love, what we love to love and in Gemini it’s what we think we love." She said that from April 4 to Aug. 7 we are re-evaluating what we really love and value. This time of Venus is about core values. It's about getting in touch with what we really want in relationships — to money and everything else. "Venus is about our powers of attraction...Know thyself, and GET CURRENT." Thanks Kim! 

Are we allowing for change and re-evaluation?

All the things we have loved, or did work for us, are now up for whacking. There are so many opportunities for growth and transformation. What is dead? Not working? Not growing? Does it feel stuck or inauthentic?  (Don't be quick to whack your primary love relationship necessarily...we're in for a couple of learning bumps in the next few months...but that's a different story.) What is attractive to you? What are you attracting?

As we prune our dead and growing branches, we can direct the growth of our flowering in the future. When we trash the dead, we create space. (Closet & house clear-outs are HUGE right now, too.) Don't be offended when someone unsubscribes from your email list. It's about getting clear with what serves us right now. Kim suggested that we do a core values exercise three or four times between now and Aug. 7.

How lovely! Space. Re-evaluating our core values. Relationships. Sounds like "Getting Present" to me.

Sunday, May 13, 2012

Body Language & Evaluating Competence!

This is a very interesting and informative documentary from The History Channel. I recommend it highly. More proof why it's always good to tell the truth AND it's always good to be yourself!! ( 2 of my top values!)

Saturday, May 12, 2012

Big(ger), Better Hair & Makeup for Successful Business Videos & Headshots

Entrepreneurs, Coaches and *Everyday Rockstars,*

Here is a video that explains the importance of hair for men & women in their (business) head shots and videos for your brand and all across social media!


Friday, May 11, 2012

Celebrity Client Shoes — Salenta!

I found these AMAZING shoes and when I spotted them in the box at the store, I KNEW they would fit, I knew they would be comfortable and sexy and of course, I was right. I'm a 10 minute shopper when I'm honed into my intuition.

When I wore them, they reminded me of my new, fabulous friend and *Everyday Rockstar* client, Salenta Fox. I thought, "I must name them after her!!" 

I'm going to start naming my shoes after my clients. I think of my clients all the time anyway, but this is going to remind me of them every time I wear a shoe.

Here's to every woman being a celebrity!!!

Tuesday, May 8, 2012

Get rid of fat quickly by knowing three key tricks!

I like Shaun Hadsell and his Get Lean in 12 advice! I recommend his videos. His wife is in her 50s, going through menopause and very fit. Women need to understand how to use simple tricks to manage midlife weight. :)